Board Meeting Minutes - 06/05/2024 - USA Slalom Skateboarding

Zoom Meeting: 7:00pm CST
Board Meeting Members: Joe McLaren, Maria Carrasco, Josh Byrd
Board Members Absent: n/a
Others in Attendance: Isa Ruiz, Casey O’Connell

Marketing Group

- - Recap of marketing meeting – Sarah, Joe, Isa, Harvey
    - Every other week meeting cadence
    - Corporate sponsorship outreach
    - Influencer opportunities
    - Isa to follow-up with the group on tasks
  - New help:
    - John is busy, but would love to run ideas by him. He could still help by sending the pitch deck to people and temperature checking actions.
    - John Kim – friend of Maria’s. Business minded to review things.
    - Joe Lehm – willing to help out with a given role. Isa to talk with him about developing educational resources (what is slalom, how to set courses, how to set up boards, etc.)
      - Teach a race organizer certification for regional leaders
    - Casey O’Connell – help organize the team with things they need to take care of (logistics, reservations, flights, Safesport, WADA, Infinity)
  - LCR collaborations – social media event promotions and follow-up posts
  - Social Media Advertising – to put $25 onto a qualified post (not yet chosen) – unanimous vote yes

USA Skateboarding meeting – Tuesday, June 11, 2025

- - USAS Memberships progress
  - WSG Registrations – Infinity, $150 entry fee
  - Coaches/Parents
  - Social ideas/outlines following USAS branding
  - Cole’s update from SHoF – video footage for social
  - Apple’s non-profit matching for employees

Website

- - Josh to update Frankie’s headshot and other new bios
  - Web store – selling items at events & selling other items fulfilled by Maria
    - Events where we aren’t attending: Joe to look into invitation levels on Square, and remote Zelle payments
  - SHoF recap – Maria to write
    - Maria got footage on phone
    - Cole footage
    - Tim photos
  - HTC recap – Joe/Isa to write, Josh to post
- Nationals update
  - Josh emailed contact at Nashville Parks & Rec
  - Will build a landing page on website to share – Josh
  - Sponsorship packet – Josh to create

Pitch deck – Looks great, let’s start sending it around!

Fundraising/Sponsorships

- - Contact updates
    - Cohen – GoPro
    - Old Bones Therapy: Josh to attempt messaging again
    - Jen’s car dealership – Maria to follow up
    - KT Tape – Joe following up on contract
  - Fundraising Goal – $35k
    - Pitch Deck video – Isa to create
    - Corporate sponsors and influencers – Harvey to develop relationships
    - Sending companies messages and requests
  - Fandiem ideas – Nathan Groff (Nyjah & Halsey), Arab (Circle Jerks & others), etc. – Joe to contact

USA national team communications

- Team Info Session – Tuesday (6/18 @ 8pm CST): Josh to lead with presentation
  - USA Skateboarding information + Casey
  - World Skate Games information: hotel and travel info
  - Fundraising ideas: personal sponsors vs. team sponsors
- Announce Nationals officially when city approves
- KT Tape – when it’s signed
- Encourage social media engagement with comments and sharing each other’s stuff – helps in our sponsorship outreach
- Anything else we need to communicate to the team

Next Board Meeting: 07/03/2024 @ 7pm CST
Meeting Concluded: 9:22pm CST

Board Meeting Minutes – 06/05/2024